Peter Barry Surveyors appoints marco/richards for property PR and AI search brief

Kensington-based chartered building surveyors Peter Barry Surveyors, founded in 1983, has appointed us to deliver a combined traditional and digital PR programme.

The brief is twofold: raise the firm's profile in the national, regional and property trade press, and make it easier to find when people search on Google or ask an AI assistant for help with a property problem.

With its head office in Kensington and further offices across London and the South East, Peter Barry Surveyors advises homeowners, landlords and buyers on party wall matters, RICS Level 2 and Level 3 home surveys, lease extensions, freehold purchases and property valuations. Its chartered surveyors and RICS Registered Valuers have been giving that advice for more than 40 years, which leaves us with a deep well of expertise to draw on.

We will work directly with the firm's leadership team to turn that expertise into news stories, expert commentary and practical guidance on the property issues people run into most often, pitched by our PR teams in Manchester and London to the titles our former national journalists spent their careers working on.

Alongside the media relations work, we will run digital PR campaigns built to earn authoritative links and citations, so that more people find Peter Barry Surveyors in Google and in AI search.

Justin Burns, director at Peter Barry Surveyors, said:

"For more than 40 years we have given straightforward, expert advice to people dealing with complex property matters across London and the South East.

"There is a huge amount of knowledge across our team and we want more homeowners, landlords and buyers to know they can come to us for help.

"We were impressed by marco/richards' understanding of the property sector and the way its team combines traditional media coverage with digital PR. We are really looking forward to working with them."

Justin Burns, director, Peter Barry Surveyors

Our co-founder and director Martin Coutts said: "We are delighted to be working with Peter Barry Surveyors, a well-established business with a wealth of expertise.

"Property affects almost everyone, whether you are buying a home, extending a lease or planning building work. There is a real opportunity to turn the company's specialist knowledge into useful, interesting stories that journalists want to cover.

"Our focus will be on delivering strong national and property trade coverage alongside digital PR campaigns that help more people find the firm when they search on Google or ask an AI assistant for advice."

The appointment was reported by Prolific North.

Find out more about our work as a property PR agency and our London team, or get in touch if you'd like to talk about raising your own firm's profile.